Blue Air is a Romanian low-cost airline headquartered in Bucharest, with its main hubs at Henri Coandă International Airport and Turin Airport. Since 2016, it has become the largest Romanian airline by scheduled passengers flown. In 2017, Blue Air carried over 5 million passengers, a 40% increase over the 3.6 million passengers flown the previous year. As of May 2017, Blue Air flies to 104 destinations.
Blue Air Transport Aerian started operating in December 2004. It initially operated domestic and international flights, although domestic services were soon discontinued due to low sales and competition from TAROM as well as Căile Ferate Române, the Romanian rail company. Blue Air resumed domestic operations in 2015 starting with Bucharest-Iasi flights, followed by further routes in 2016.
On 12 April 2013, Blue Air's management announced that the airline was for sale. On 17 May 2013, the company was purchased by four Romanian shareholders, and Blue Air Transport Aerian SA's flight operations were transferred to Blue Air - Airline Management Solution SRL.
Welcome to Liverpool livery
In March 2017 Blue Air started a base in Liverpool John Lennon Airport operating to eight destinations across Europe. Blue Air also created a "welcome to Liverpool" livery for their Boeing 737-800 Aircraft (YR-BMH). This aircraft included slogans such as "Cool city, Warm welcome" and "Liverpool Music city" to help use the aircraft to promote its new base in Liverpool, England by flying this logo jet across Europe. This aircraft is also the only full special livery aircraft within the Blue Air fleet. In July 2017, Blue Air exchanged the aircraft in Larnaca International Airport, Cyprus for a smaller Boeing 737-700 aircraft.
Boeing 737-8K5 (W), registration YR-BMH, built 1998, serial number 27989 Liverpool John Lennon Airport (LPL), Liverpool, United Kingdom, 15 May 2017